The Big Lie

. . . or interpreting your global customer’s inner life for profit

by Future Foundation

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Book Details

Language : English
Publication Date : 8/21/2013

Format : Softcover
Dimensions : 6x9
Page Count : 238
ISBN : 9781452578903
Format : E-Book
Dimensions : N/A
Page Count : 238
ISBN : 9781452578910

About the Book

Future Foundation is a trends and forecasting agency with global reach has been operational for nearly twenty years is completely independent of any other company or organization beyond sharing general values, has no political opinions partners and counsels more than two hundred corporate clients runs its own data bank of opinion research findings, going back years probes consumer opinion in twenty-eight countries on an annual basis manages its own team of two hundred trendspotters across the globe is committed to excellence in the visual and verbal presentation of ideas and intuitions holds as its motto and its goal “Science Meets Creativity” is in business to see its clients prosper through the ingenious application of enriched insight into the lives of consumers, citizens, people

About the Author