Media Release - Essential Edition

When introducing your book to today’s competitive marketplace, it can be difficult to garner the attention your message deserves. Let us help spark awareness of your new book with a professionally crafted media release announcing its publication. Balboa Press Australia will use their comprehensive database of news and entertainment sources to spread the word about your work to at least 300 appropriate media outlets. Once the media catches wind of your message, they can share it with listeners, viewers and readers to help turn their audience into your audience.

With our Media Release – Essential Edition service, you will benefit from:

  • A professional media release — Expertly written by a Balboa Press AU representative, your media release will be customized based on information you provide about your book.
  • Distribution to 300 Australian media outlets — Your media release will be distributed by Balboa Press AU to a minimum of 300 undisclosed media outlets throughout Australia. Recipients will be chosen based on location as well as your book’s specific genre/message and may include TV and radio stations, magazines, newspapers, and online publications.
  • Timely production and delivery — We guarantee to work with high standards of speed AND quality to create an effective news release for your book’s debut, an upcoming event or a book signing. After your book is published, give us four weeks, and we’ll give you the media release you need, when you need it.


The Media Release – Essential Edition is a great way to start promoting your book and to reach readers you may not have discovered on your own.

This service is available only as part of the following Balboa Press publishing packages: Chapter Two, Chapter Three, Chapter Four and Chapter Five.