The Scientific MBA

5th Edition

by G. A. Mohr

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Book Details

Language : English
Publication Date : 8/30/2017

Format : Softcover
Dimensions : 8.25x11
Page Count : 402
ISBN : 9781504309899

About the Book

The Scientific MBA covers fourteen subjects, including advanced economics, psychology, numerical methods, and optimization techniques that are not found in traditional MBA courses. G. A. Mohr, Ph.D., one of the world’s finest business minds and the author of more than twenty books, takes a logical approach to business and commerce in this textbook, which is a stark contrast to some other academic books. Drawing on the lectures and lessons of an acclaimed course he taught at the International Arts & Sciences College in Melbourne, Australia, Mohr explains how to: • formulate and apply the basic elements of business policy; • navigate insolvency, liquidations, and reorganizations; and • make investment and financial decisions. He also highlights how to analyze statistics, evaluate projects, recruit and select employees, create detailed marketing plans, manage databases and files, and much more. Whether you want to start your own business, climb up the corporate ladder or bolster business operations to reward employees and shareholders, you’ll get a full toolkit to accomplish your goals in this textbook.

About the Author

G. A. Mohr, Ph.D., earned his doctorate degree at Cambridge University, where his father helped split the atom. He did pioneering work on the finite element method in England, Australia, and New Zealand and wrote about sixty papers for twenty scientific journals and published more than twenty books, including Finite Elements for Solids, Fluids, and Optimization; A Microcomputer Introduction to the Finite Element Method; and Finite Elements & Optimization for Modern Management. He also co-authored five other books with Richard Sinclair and Edwin Fear.