The Teen Girl's Guide to Surviving and Thriving in our Media Marketing World


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Book Details

Language : English
Publication Date : 5/08/2016

Format : Softcover
Dimensions : 6x9
Page Count : 162
ISBN : 9781504303538

About the Book

Do this, say that, eat this, look like that. Media marketing has something to say 24/7. GirlTribes is your go-to guide, to empower you to be a proactive thinker, to stay curious and challenge marketing messages. It’s your opportunity to challenge the norm, shape your own unique style, and contribute to meaningful marketing through brands that make a difference.

This revealing, behind-the-scenes peek at media marketing will spark conversation, ending the compare and despair game. It will help you make smarter decisions, strengthen your inner confidence and propel you towards greatness.

From real-life examples to personal shares from teen girls, you don’t have to figure this out alone. GirlTribes has your back. Decoding marketing and media, this book is essential reading for all teen girls ready to make their mark in the world.

About the Author

Helen Roe is a leading authority on marketing with over 20 years’ experience managing global brands to market success. She helps women around the world grow their business through authentic connection and engagement. Also a certified life and business coach, Helen is passionate about empowering our youth, in particular, teen girls, to think creatively and critically about media marketing, build strong personal values and feel confident in their choices. From Ireland, Helen now lives in Canberra, Australia, with her husband, two daughters and their dog.